DevRel is a credibility game. Calculate your LinkedIn engagement rate in seconds, then use Remarkly to make every comment build your reputation in the developer community — not just fill the feed.
Get Started FreeConference talks, GitHub issues, internal enablement, community Slack — LinkedIn often falls to the bottom. But that's where the developer decision-makers and hiring managers are watching. Inconsistent engagement means missed opportunities to grow your community beyond the channels you already own.
Developers can smell a marketing comment from a mile away. If your LinkedIn activity reads like a brand account, you lose the trust that makes DevRel work. Every comment needs to sound like a practitioner — not a product page.
You need to advocate for developers internally while promoting your platform externally. On LinkedIn, striking that balance in real-time across dozens of conversations is exhausting and easy to get wrong.
Community compounds over time, but only if you're present. Most DevRel professionals know they should be commenting on posts from developers, CTOs, and ecosystem partners — but time and mental energy make it hard to do consistently.