See how your LinkedIn engagement stacks up against industry averages.
Formula: (Likes + Comments + Shares) / Impressions × 100
Good engagement rate: 2-5% for most B2B professionals
Great engagement rate: 5-10% (top 10% of LinkedIn creators)
Elite engagement: 10%+ (influencer-level reach)
Reactions (likes, loves, celebrates, etc.) — weighted equally
Comments — worth 5x a like in LinkedIn's algorithm
Shares/Reposts — worth 10x a like
Clicks — tracked but not shown publicly
Note: LinkedIn counts total impressions, not unique viewers
Respond to every comment in the first hour (boosts visibility)
Ask questions in your posts to encourage replies
Tag relevant people (sparingly — max 3 per post)
Comment on others' posts before posting your own (primes the algorithm)
Use Remarkly to engage strategically with your ICP daily
Remarkly drafts voice-matched LinkedIn comments and curates posts from your ICP. Save hours, engage authentically.
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