Expand your CS network with 10 proven LinkedIn connection request templates built for Customer Success and Support Leaders. Thoughtfully crafted to help you build meaningful relationships, share best practices, and grow your influence in the customer success community.
Get Started FreeBuilding a strong network is one of the most underrated growth levers in customer success. Yet most CS and support leaders are so focused on their customers that they rarely invest time in connecting with peers who truly understand their world. Whether you're trying to find a mentor who's scaled a CS org before, swap retention strategies with someone fighting the same churn battles, or simply find your tribe in a discipline that often gets overshadowed by sales and marketing — the right connection request can open the right door. These 10 templates are designed specifically for CS and support leaders who want to grow their network with intention, empathy, and authenticity.
Connecting with another CS leader whose customer-centric content resonated with you
Example
Hi Priya, I came across your post about proactive customer health scoring and it genuinely stopped my scroll. Your perspective on catching churn signals before QBRs mirrors how I think about CS at Growdesk. I'd love to connect with more people who believe customers deserve to be at the center of the conversation — not just in the pitch deck. Hope to be a useful voice in your network too.
💡 Use this when someone's LinkedIn post or article articulated something you deeply believe in. It shows you've actually engaged with their thinking, not just their job title.
Reaching out to a CS leader at a company facing similar retention challenges
Example
Hi Marcus, leading CS at Stackly has given me a front-row seat to the mid-market churn problem — something I imagine you've navigated at Clientbase too. I'm always looking to connect with CS leaders who are in the trenches on retention and expansion. Would love to swap notes sometime if you're open to it.
💡 Use this when connecting with a CS leader at a company in a similar market segment or growth stage. It signals peer-level respect and opens the door to a genuine knowledge exchange.
Connecting with a support leader to discuss the intersection of support and customer success
Example
Hi Daniela, the line between support and customer success is one of the most interesting tensions in our industry right now. I've been thinking a lot about how ticket deflection strategies directly impact long-term retention, and your background at Helpwise seems like you've seen both sides of it. Would love to connect and learn from your experience.
💡 Use this when reaching out to someone who straddles the support and CS worlds. It shows you appreciate the nuance of their role and are thinking beyond org chart boundaries.
Connecting with a CS professional who commented on or engaged with your post
Example
Hi Jordan, I really appreciated your comment on my post about onboarding time-to-value — you added something I hadn't fully considered. It's clear you care about making customers feel genuinely supported as much as I do. I'd love to have more of that kind of conversation and connect with you here. CS voices like yours are the ones worth following.
💡 Use this after someone has engaged meaningfully with your own content. It acknowledges their contribution and starts the relationship from a place of mutual respect.
Following up with someone you met or noticed at a CS-focused event or community
Example
Hi Aisha, I heard you on a panel at Pulse Conference and your take on building CS teams without burning them out stuck with me. It's rare to find people who articulate the CS experience that honestly. I'd love to stay connected and keep the conversation going here on LinkedIn.
💡 Use this after a CS event, webinar, Slack community interaction, or online summit. Referencing the specific moment shows you paid attention and aren't sending a mass blast.
Connecting with a CS leader who openly advocates for giving CS a stronger seat at the table
Example
Hi Carlos, I noticed you've been vocal about getting CS metrics into the board deck and I appreciate that more than you know. In so many companies, CS is still fighting for the same recognition that sales gets by default. I'm trying to change that narrative at Luminary SaaS and I'd love to connect with others doing the same. You seem like exactly that kind of leader.
💡 Use this with CS leaders who post about the internal struggle for CS visibility and influence. It validates their advocacy and positions you as a like-minded peer, not just a networker.
Reaching out to a CS or implementation leader focused on onboarding excellence
Example
Hi Leena, onboarding is where customers decide if they made the right choice — and it's something I think about constantly. I saw that you've been working on a scaled onboarding program for SMB customers at Vaultly and I'd love to connect with someone who takes that moment as seriously as I do. Always looking to learn from people doing this well.
💡 Use this when connecting with someone whose work or posts focus specifically on customer onboarding or implementation. It shows domain depth and signals you're a practitioner, not just a networker.
Connecting with a CS or CX leader who actively surfaces customer feedback internally
Example
Hi Sandra, I loved how you talked about bringing NPS verbatims directly into product roadmap meetings at Featherstone. That kind of customer advocacy from inside the org is exactly what I believe CS should be doing. Would love to connect with someone who's found a way to make the customer's voice impossible to ignore.
💡 Use this with CS or CX leaders who talk about closing the loop between customers and internal teams. It resonates with people who see themselves as more than relationship managers — they're translators of customer truth.
Reaching out to a senior CS leader for mentorship or career insight
Example
Hi Terrence, I've been following your journey from CSM to VP of Customer Success and it's genuinely inspiring. I'm currently working to grow in the CS space at Brightloop and navigating some of the same inflection points you've probably seen before. I'd be grateful to connect — even just to learn from the perspective you share here on LinkedIn.
💡 Use this when reaching out to a more senior CS leader for mentorship or career guidance. It's humble, specific, and doesn't immediately ask for anything — just connection.
Connecting with a CS leader at a company known for strong customer success practices
Example
Hi Natalie, Intercom has a reputation for doing customer success really well — and I've been curious about how you think about segmenting your CS coverage model. I'm always trying to push the bar higher at Zento and I'd love to connect with people who clearly feel the same way. No agenda, just genuine admiration for the work.
💡 Use this when reaching out to someone at a company widely respected for its CS culture or methodology. The compliment to their company feels genuine and earned, not flattering.
Keep it under 300 characters when possible — LinkedIn connection requests have a limit and brevity signals you respect the other person's time. Make every word count and cut anything that sounds like a cover letter.
Reference something specific they've said or done. CS leaders can smell a copy-paste connection request from miles away. A single specific detail — a post topic, a company initiative, a comment they made — transforms a cold request into a warm one.
Lead with shared values, not your ask. Customer success is built on relationships, and your LinkedIn outreach should reflect that. Connect around a belief first (customer-centricity, retention, advocacy) before you ever talk about what you need.
Don't pitch in the connection request. The moment you ask for a meeting, a favor, or a referral in the first message, you've broken the trust before it was ever built. Let the connection happen first, then let the relationship grow naturally.
Use Remarkly to stay visible before you reach out. Leaving a thoughtful, experience-backed comment on someone's post before sending a connection request dramatically increases your acceptance rate — because you're already a recognizable face in their feed, not a stranger.
Remarkly helps you comment smarter, build pipeline, and grow your personal brand on LinkedIn.
Get Started Free