#1
The Hire That Changed How I Build Sales Teams
"I almost passed on the best AE I've ever managed. Here's what I almost missed — and what it taught me about how I was screening candidates wrong."
Why it works
Personal stories about hiring mistakes or near-misses humanize senior leaders without exposing company data. It signals self-awareness and experience, which attracts both talent and peer engagement from other sales leaders who have similar stories.
#2
Why 'Quota Attainment' Is the Laziest Hiring Filter in Sales
"If quota attainment is your primary screening criteria, you're not hiring the best reps — you're hiring the ones who had the best territories."
Why it works
This challenges a widely accepted but flawed assumption in sales hiring. It positions you as a sophisticated thinker who looks beyond surface metrics, which resonates strongly with VP-level peers and attracts candidates who feel undervalued by blunt quota filters.
#3
5 Questions I Ask in Every Sales Hiring Interview (And What I'm Really Listening For)
"Most sales interview questions are easy to rehearse. These five are not. I've used them to separate real closers from polished performers at every level."
Why it works
Practical, numbered content performs consistently well on LinkedIn. Sharing your actual interview framework positions you as a methodical leader with a repeatable process — exactly what board members, investors, and future employers want to see.
#4
Hiring 'Culture Fit' in Sales Is Killing Your Revenue Diversity
"Every time a sales leader hires for 'culture fit,' they're usually just hiring someone who sounds like the last rep who made President's Club."
Why it works
This hot take challenges a comfortable hiring norm while connecting it to a business outcome — revenue. It sparks debate from both sides, which drives comment volume. It also positions you as a progressive sales leader without requiring any client data to back it up.
#5
What's the One Green Flag You Look For When Hiring AEs?
"Red flags in sales interviews get talked about constantly. I'm more interested in what you look for that makes you think — this person is going to be exceptional."
Why it works
Flipping the common 'red flags' framing invites a more constructive conversation. Questions that ask peers for their opinion generate high comment rates and position you at the center of a valuable discussion, building visibility with other sales leaders and hiring managers.
#6
I Made a Bad Sales Hire. Here's the Exact Moment I Knew It Was My Fault.
"Six weeks in, I realized the problem wasn't the rep. The job description I wrote set them up to fail before their first call."
Why it works
Owning a hiring failure publicly is rare among senior leaders, which makes it instantly credible and shareable. It demonstrates leadership accountability and opens a conversation about systematic hiring problems rather than individual blame — a nuanced take that earns real respect.
#7
The RevOps Hiring Gap Most Sales Leaders Don't See Until It Hurts
"Most teams hire RevOps too late, too junior, or with the wrong scope. By the time you feel the pain, you've already lost six months of pipeline visibility."
Why it works
This speaks directly to a structural hiring blind spot that VP Sales and RevOps leaders deal with regularly. It establishes operational credibility without revealing any client specifics, and it's specific enough to feel like hard-won experience rather than generic advice.
#8
7 Signs a Sales Candidate Will Ramp Fast (Most Leaders Only Check 2)
"Ramp time is one of the biggest hidden costs in sales hiring. These seven signals are the ones I've learned to screen for after building teams across three different market cycles."
Why it works
Tying hiring criteria directly to ramp time makes this immediately actionable and financially relevant. The 'most leaders only check 2' framing creates curiosity and positions you as having a more complete hiring playbook than the average sales leader.
#9
Do You Tell Candidates the Real Reason the Last Person Left That Role?
"Honest question for sales leaders: when you're hiring to backfill a seat, how transparent are you with candidates about why it's open?"
Why it works
This question touches on a genuine ethical tension in sales hiring that most leaders navigate quietly. It invites candid responses, surfaces different leadership philosophies, and signals that you value honesty in talent processes — a strong brand signal for attracting high-quality candidates.
#10
Top Sales Reps Don't Apply to Job Postings. Stop Writing for Them.
"The best AE you'll ever hire isn't refreshing your careers page. They're watching how you show up publicly and deciding if they want to work for you."
Why it works
This reframes LinkedIn presence itself as a hiring tool, making it highly relevant to sales leaders who want to attract passive talent. It's a bold, direct statement that challenges the inbound-only hiring mindset and naturally connects to why building a visible personal brand matters.